Apps/Google Analytics 4
Google Analytics 4
What the site saw, next to what the ad platforms claim.
Google Analytics 4On the way
- Paid social · sessions18,420Soon
- Purchases · last click612Meta claims 790
- Revenue · all channels€61,300Soon
Overview
Google Analytics 4 is on the way. It puts sessions, conversions and revenue by channel next to the platform numbers, so a week where Meta claims more than the site recorded shows the gap instead of hiding it.
Tell us if attribution is the argument you keep having: the connectors we build next are the ones people ask for first.
How it works
When it lands, Adlift will:
- Report sessions, conversions and revenue by source and campaign.
- Compare platform-reported results with what the site recorded.
- Alert when the two drift apart by more than your usual gap.
Set it up
Not connectable yet
This connector is on our roadmap. Tell us if you want it first, and we will let you know the day it ships.