Market intelligence

Know the market
before you spend.

Every blind test hands a rival the lead. See what is already winning in your category first.

Get a guided, 30-minute tour.

Adlift Research
Adlift Research: ad library, AI-analysed Brand DNA and Share of Voice

Built for the people who ship the ads

Media buyers Creative strategists Performance agencies DTC & ecommerce brands

500k+

ads indexed

Daily

refreshed library

Every

major ad platform

$10M+

managed adspend

Three levels of research,
one place.

Zoom from a single winning ad, to a competitor's entire playbook, to your whole market.

Ad Library

Search through hundreds of thousands of ads with advanced filters.

Search the library
Winning

Brand DNA

An AI breakdown of any competitor's advertising.

Default3 brands
N

NorthPeak Nutrition

Supplements

V

Verda Foods

Snacks

L

Lumo Skin

Skincare

Share of Voice

See who owns the attention in your category.

Category share of voice

by reach
6 mo agonow
Rival A · leader34%
Others33%
Rival B21%
You12%

↑ You: +6 pts of category reach in 6 months

Read a rival
like an open book.

Every ad a brand runs gives something away. Adlift turns a competitor's whole ad library into the hooks, angles and pages you can learn from.

1
N

NorthPeak

Supplements

Tracking
V

Verda Foods

Snacks

Tracking
L

Lumo Skin

Skincare

Tracking

Track any competitor

Paste their Ad Library link and Adlift logs every ad they run, in tidy folders.

2
Problem-solutionUGCVideoQuestion hookTop of funnelTestimonialOfferBefore-after

Filter by 20+ creative signals

Angle, format, emotion, hook, funnel stage: real AI tags, not just keywords.

3

“Stop the chalky taste”

82

“14 days, real results”

61

“Clean energy, no crash”

44

Rank their best hooks

Adlift clusters a brand's ads by opening line and ranks them by reach and longevity.

4
Winners

8

Scaling

5

New tests

12

Losers

3

Winners vs tests, at a glance

A reach x days-live map splits a rival's ads into New, Scaling, Winners and Losers.

5

Peek at their landing pages

See exactly where every ad sends traffic, previewed on mobile and desktop.

6
Winning angles12 ads

Save winners to shared boards

Collect the best ads on boards your team can open, or share with a public link.

The science

Why you can trust the read.

We don't guess. Every read is built on three things: the real creative a brand is running, the data behind how it performs, and the AI that reads them together. So what you get is evidence, not opinion.

Hundreds of live ads per brand, re-read as they launch, pause and scale, so the read stays current, not a one-off snapshot.

See the success stories
CREATIVEDATAINTELLIGENCE

Creative · Data · Intelligence triangle

Research on tap
Top hook: “Black Friday, minus the guilt”Ad Library
Rival’s split: 62% video, energy angleBrand DNA
You hold 12% of category voiceShare of Voice
1,240 live ads across 8 rivalsAd Library
Their creative diversity slipped 9 pointsBrand DNA
A newcomer tripled since JuneShare of Voice

Guesswork is the costliest
line in your ad budget.

Most teams launch on a hunch, then wait a week to find out. Research flips that: you start from what is already converting in your market.

FAQ

The questions we hear most about Research. If yours is not here, reach out using the chat in the bottom-right corner.

Adlift Research is the market-intelligence side of Adlift. It works on three levels: search hundreds of thousands of live ads in the Ad Library, get an AI-analysed Brand DNA of any competitor, and track who owns your category with Share of Voice. Together they take you from a single creative, to a brand, to your whole market.

Brand DNA is an AI-analysed profile of a brand’s advertising. It shows the split of their ads by format, angle and theme, surfaces their best-performing copy and creatives, and gives you the data behind each one, so you can tell which of a brand’s ads are actually working, not just which ones are live.

Share of Voice measures how much of your category’s total advertising presence each brand commands. It shows who dominates, who is rising, and where the gaps are, tracked over time so you can see the trend, not just a snapshot.

The Meta Ad Library shows you ads. Adlift Research ranks and filters them by performance signals, builds an AI-analysed Brand DNA for any competitor, measures Share of Voice across your category, and feeds straight into campaign creation.

Yes. Follow any brand and Adlift keeps a running record of every ad they launch, pause and scale, plus their Brand DNA and how their Share of Voice is trending.

Yes. Any winning angle, ad or brand playbook you find can be sent to Build and turned into a live ad inside Adlift, without leaving the platform.

Yes. Your boards, saved ads and competitor lists are private to your workspace and are never used to train models for other brands.

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